BUSINESS COMMUNICATION SKILLS

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Author : Anamika Ghosh, Prashant Kalshetti.

Publication : Thakur 

Publishing Year : 2019

Pages : 144

ISBN : 9789389294262

Ownership
Quantity

 
Unit
Contents
No. of Lectures
1
Introduction to Communication
Meaning, Definition, Objective, Process, Importance. Principles of Good Communication, Barriers to Communication, Overcoming Barriers.
08
2
Methods and Types of Communication
Written Communication, Oral Communication, Silent Communication – Body Language, Proximity, Touch, Signs and Symbols, Paralinguistic – Advantages and Disadvantages of Each.
10
3
Oral Communication
Meaning, Nature, Scope, Principles of Effective Oral Communication, Techniques of Effective Speech, Press Conference, Group Discussion, Interviews, Negotiation, Presentations, The Art of Listening, Principles of Good Listening, Barriers of Listening, Phone Etiquette, Grapevine.
12
4
Business Correspondence
Need, Functions, Component and Layout of Business Letter, Drafting of Letters – Enquiry Letter, Placing Order, Complaints and Follow-up Letters, Sales Letter, Circulars, Application for Employment and Resume, Notices, Agenda, Memo, E-mail Etiquette.
10
5
Media of Communication
Introduction, Advantages and Disadvantages of – Telex, Telegram, Fax, Voice Mail, Teleconferencing, Videoconferencing, SIM Card, Dictaphone, SMS, MMS, Internet and Social Media Sites.
08

9789389294262
2020-07-31

Data sheet

Semester
Sem 1
Format
Hardcopy
University
SPPU

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BUSINESS COMMUNICATION SKILLS